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- Brand awareness 1
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- Brand management 1
- Brand preference 1
- Brand recognition 1
- Brand reputation 1
- Brand satisfaction 1
- Brand strength 1
- Brand switching 1
- Brand trust 1
- Brand uniqueness 1
- Brand-celebrity congruency 1
- Brand-consumer congruency 1
- Branding 2
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- Breaking News Today 1
- Brent 1