Please use this identifier to cite or link to this item: http://idr.iimranchi.ac.in:8080/xmlui/handle/123456789/242
Title: Measuring gap between customer preferences and managers perception of customer preferences
Authors: Sachan, Amit.
Keywords: Operations management
Customer preference
Manager
IIM Ranchi
Issue Date: Dec-2012
Citation: Sachan, A. (2012, December 27-29). Measuring Gap between Customer Preferences and Managers Perception of Customer Preferences. Paper presented at the 6th International Conference on Decision Sciences for Performance Excellence, Hyderabad: India.
URI: http://10.10.16.56:8080/xmlui/handle/123456789/242
Appears in Collections:Conference Presentations / Proceedings

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