Please use this identifier to cite or link to this item: http://idr.iimranchi.ac.in:8080/xmlui/handle/123456789/256
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dc.contributor.authorSarkar, Soumya.-
dc.contributor.authorSharma, D. K.-
dc.date.accessioned2018-05-18T06:37:17Z-
dc.date.available2018-05-18T06:37:17Z-
dc.date.issued2015-07-
dc.identifier.citationSarkar, S., & Sarma, D. K. (2015, July 7-9). Impact of B2B Customer Satisfaction Parameters on the Share of Wallet. Paper presented at the Academy of Marketing 2015 Conference, Limerik: Ireland.en_US
dc.identifier.urihttp://10.10.16.56:8080/xmlui/handle/123456789/256-
dc.language.isoen_USen_US
dc.subjectB2B marketingen_US
dc.subjectCustomer satisfactionen_US
dc.subjectShareen_US
dc.subjectIIM Ranchien_US
dc.titleImpact of B2B customer satisfaction parameters on the share of walleten_US
dc.typeArticleen_US
Appears in Collections:Conference Presentations / Proceedings

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