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Browsing by Author "Kesharbani, Neeraj Kumar."

Browsing by Author "Kesharbani, Neeraj Kumar."

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  • Kesharbani, Neeraj Kumar.; Kumar, Rohit.; Borah, Manash Jyoti. (Rutgers Business Review, 2021)
    Achieving “continuous business growth” amidst high competition is challenging for a young company. However, Xiaomi India did it with the philosophy of “innovation for all and honest pricing.” It became a smartphone market ...