DSpace Repository

Browsing by Subject "Quantitative methods"

Browsing by Subject "Quantitative methods"

Sort by: Order: Results:

  • Mishra, Anubhav.; Maheswarappa, Satish S.; Maity, Moutusy.; Samu, Sridhar. (Emerald Publishing Limited, 2018-02)
    Purpose: The purpose of this paper is to examine the influence of parents (via family communication patterns) on teenagers’ electronic word-of-mouth (eWOM) intentions, via a serial mediation by internet usage and self-esteem, ...