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Cosine based latent factor model for ranking the recommendation

Kumar, Bipul.; Bala, Pradip Kumar. (Springer, 2017-05-25)
Relationships between the “Big Five” personality types and consumer attitudes in Indian students toward augmented reality advertising

Srivastava, Abhishek.; Dasgupta, Shilpee A.; Ray, Arghya.; Bala, Pradip Kumar.; Chakraborty, Shibashish. (Aslib Journal of Information Management, 2021-08)
An NLP-SEM approach to examine the gratifications affecting user’s choice of different e-learning providers from user tweets

Ray, Arghya.; Bala, Pradip Kumar.; Kumar, Rahul. (Journal of Decision Systems, 2021)
Understanding the factors influencing career choices in India: from the students' perspectives

Ray, Arghya.; Bala, Pradip Kumar.; Dasgupta, Shilpee A.; Srivastava, Abhishek. (International Journal of Indian Culture and Business Management, 2020-04)
Cosine based latent factor model for ranking the recommendation

Kumar, Bipul.; Bala, Pradip Kumar. (Operational Research: An International Journal, 2020-03)
A new neighbourhood formation approach for solving cold-start user problem in collaborative filtering.

Kumar, Rahul.; Bala, Pradip Kumar.; Mukherjee, Shubhadeep. (International Journal of Applied Management Science, 2020-06)
Improving recommendation quality by identifying more similar neighbours in a collaborative filtering mechanism.

Kumar, Rahul.; Bala, Pradip Kumar.; Mukherjee, Shubhadeep. (International Journal of Operational Research, 2020-03)
Factors influencing adoption of e-services in rural India – perspectives of consumers and service providers

Ray, Arghya.; Bala, Pradip Kumar.; Dasgupta, Shilpee A.; Sivasankaran, Narayanasamy. (Journal of Indian Business Research, 2020-04)
Personalized digital marketing recommender engine

Behera, Rajat Kumar.; Gunasekaran, Angappa.; Gupta, Shivam.; Kamboj, Shampy.; Bala, Pradip Kumar. (Journal of Retailing and Consumer Services, 2020-03)
Identifying meaningful neighbors for an improved recommender system

Kumar, Rahul.; Bala, Pradip Kumar. (Emerald Publishing Limited, 2017)

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