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CEO ‘branding’: is it a double-edged sword?

CEO ‘branding’: is it a double-edged sword?

Pranjal, Piyush.; Sarkar, Soumya.
URI: https://www.campaignindia.in/article/ceo-branding-is-it-a-double-edged-sword/451853
http://idr.iimranchi.ac.in:8080/xmlui/handle/123456789/1093
Date: 2019-05-22

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