The max group is involved in multiple businesses, ranging from specialty films, healthcare, health insurance, senior living, to life insurance. The case describes in detail how the Max performance excellence framework has ...

In 2016, the promoters of Savourites Hospitality Private Limited, which owned the fine-dining restaurant 6 Ballygunge Place, in Kolkata, were visiting London to explore possible future growth plans. Their foray into the ...

This case covers a day in the life of a public administration leader holding the position of District Magistrate ( DM) in a province of India with a population of 2.2 million. The DM is a powerful position in the Indian ...

The Indian economy has been suffering from a persistent fiscal deficit for the last four decades. With the transition to coalition politics in the 1980s, the country’s political economy characteristics have significan ...

The integration of corporate social responsibility (CSR) with business strategy has been identified as a central theme of the CSR concept. With India mandating CSR, it is important to understand the key drivers and building ...

Celebrity endorsement has been an important area of study from the perspectives of marketers as well as consumers. This research aims at developing and testing a model of celebrity endorsement with celebrity-product ...

There is abundance of data in the new digital age which can be harnessed to gather insights through application of data analytics. This study develops model to assess the performance and thereby forecast ranking of players ...

Organizational ambidexterity in a firm is significantly influenced by the behavioural integration of the Top Management Team (TMT). Researchers observe that ambidextrous firms are associated with two dimensions of dexterity, ...