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Browsing Cases by Issue Date

Browsing Cases by Issue Date

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  • Patanjali ayurved: an unconventional business machine 
    Kumar, Rohit.; Dutta, Swarup Kumar.; Rangarajan, K. (Oakbrook Business Review, 2016)
  • Engaging consumers' senses for creating unique brand positioning 
    Agarwal, Sharad.; Dutta, Tanusree. (SAGE Business Cases, 2016-03-06)
    In the current economic scenario, where products become commodities within days, it is extremely important and difficult to differentiate products. Competitors, within no time come up with products having similar features. ...
  • Guardian lifecare: customer centricity as a value proposition 
    Dutta, Swarup Kumar.; Joseph, Rojers. (Ivey Publishing, 2017-05-18)
    In December 2014, Guardian Lifecare Private Limited (Guardian), a pharmacy retail chain in India, was looking for ways to maintain its high growth in India’s emerging market. Riding a surge of growth in organized retailing, ...
  • Sense-making framework for effective leadership 
    Marathe, Gaurav Manohar.; Kakani, Ram Kumar. (SAGE Publications: SAGE Business Cases Originals, 2018)
    A District Magistrate (DM) is a civil servant who occupies an important position in the Indian public administration. A DM is to a district what a Chief Executive Officer is to a multinational company. His or her efficient ...
  • A day in the life of a district magistrate 
    Kakani, Ram Kumar.; Marathe, Gaurav Manohar. (SAGE Publications: SAGE Business Cases Originals, 2018)
    This case covers a day in the life of a public administration leader holding the position of District Magistrate ( DM) in a province of India with a population of 2.2 million. The DM is a powerful position in the Indian ...
  • 6 Ballygunge place: has the brand reached its destination? 
    Sarkar, Soumya.; Bakshi, Madhupa. (Ivey Publishing, 2019)
    In 2016, the promoters of Savourites Hospitality Private Limited, which owned the fine-dining restaurant 6 Ballygunge Place, in Kolkata, were visiting London to explore possible future growth plans. Their foray into the ...
  • Max India group: how to create a culture of maxism? 
    Kumar, Rohit.; Dutta, Swarup Kumar. (Emerging Economies Cases Journal, 2019)
    Max India is a multi-business entity and is the holding company for Max Healthcare, Max Bupa Health Insurance, Antara Senior Living, Life Insurance and Max Speciality Films. The case describes how an enterprise-wide quality ...
  • Business excellence framework as a competitive advantage: the case of max group 
    Kumar, Rohit.; Dutta, Swarup Kumar. (Case Folio, 2019)
    The max group is involved in multiple businesses, ranging from specialty films, healthcare, health insurance, senior living, to life insurance. The case describes in detail how the Max performance excellence framework has ...
  • Dr. Reddy’s Laboratories Ltd: searching its glorious days 
    Abraham, Balaji.; Kumar, Rohit. (South Asian Journal of Business and Management Cases, 2020)
    This case explores the phenomenon of organization decline and the dilemma around the different paths that may be traversed by Dr. Reddy’s Laboratories Ltd. There are multiple theories of organizational decline, and mostly ...
  • Can Rakesh acquire land for a factory? a stakeholder approach 
    Hanish, Mohammed A. P. M.; Kakani, Ram Kumar.; Marathe, Gaurav Manohar. (SAGE, 2020)
    District Collector (DC) Rakesh Kumar was tasked with acquiring 320 acres of land for a government-sponsored project to set up a railway coach factory in Palakkad, India. Working under urgent timelines, after fast-tracking ...
  • Conflict management by a police leader 
    Balasubramanian, Girish.; Marathe, Gaurav Manohar.; Kakani, Ram Kumar. (SAGE, 2020)
    In India, cities often have their own commissioner of police (CP). The CP of a city is an important position within the public administration sphere, especially the executive among the troika of legislative, executive, and ...
  • Ola acquired TaxiForSure: post-takeover dilemma 
    Vijay, Tata Sai.; Prashar, Sanjeev.; Sahay, Vinita. (Vikalpa: The Journal for Decision Makers, 2020-05)
  • Mahindra & Mahindra ltd.: racing towards creative disruptions 
    Rizvi, Nadeem.; Joseph, Rojers. (Ivey Publishing, 2021)
    Mahindra & Mahindra Ltd. (M&M), an Indian automotive giant, was pursuing strategies to retain the leading position in the domestic automotive space. Traditionally an SUV manufacturer, M&M created a new vertical—Advanced ...
  • ONGC-CBM campaign: driving India to a gas - based economy 
    Dutta, Swarup Kumar.; Kumar, Amit. (Aweshkar Journal, 2021)
  • Bollywood in transition: Chiragdeep’s reflection of the film industry 
    Sarkar, Soumya.; Shah, Ami Mitinkumar.; Dutta, Swarup Kumar. (Emerging Economies Cases Journal, 2021-05)
    This case illustrates Bollywood, the Hindi film industry, operating out of Mumbai. As an industry, Bollywood is at crossroads today, trying to create a sustainable business model. The case dives deep into the structure of ...
  • Health insurance as a healthcare financing mechanism in India: key strategic insights and a business model perspective 
    Kumar, Rohit.; Duggirala, Aditya. (Vikalpa, 2021-07)
    This study provides strategic insights and a business model perspective on health insurance as a vehicle for financing healthcare. It uses both primary (expert interview) and secondary data to investigate the overall disease ...
  • Yorokobi: assessment of determinants of seaport logistics for the export supply chain of pesticides 
    Amonkar, Raj V.; Sengupta, Tuhin.; Patnaik, Debasis. (Emerald Emerging Markets Case Studies, 2021-08)
    This case introduces the context of seaport logistics supply chain management with a focus on the issues of risk management in handling and transportation of dangerous goods (DG). The authors present the following learning ...
  • OCTO SCM: assessment of determinants of seaport logistics for the export supply chain of agricultural products 
    Amonkar, Raj V.; Sengupta, Tuhin.; Patnaik, Debasis. (Emerald Emerging Markets Case Studies, 2021-08-16)
    he learning outcomes of this paper are as follows: to understand the context of seaport logistics and supply chain design structure, to apply Monte Carlo simulation in the interface of the supply chain and to analyze the ...
  • In search of synergies- Tata Steel's acquisition of Bhushan Steel 
    Dutta, Swarup Kumar. (Case Folio, 2021-12)
    The case describes how Tata Steel went for the acquisition of Bhushan Steel. The process of acquisition is discussed in detail. Unlike many cases which focus on the details of the M&A process, valuation parameters and the ...
  • O’Desi meals: a socially responsible brand 
    Dasgupta, Shilpee A. (Ivey Publishing, 2021-12-15)
    O’Desi Meals was a food and beverage start-up based in Dublin, Ireland that aimed to deliver high-quality, healthy, home-cooked Indian food meals at affordable prices to customers who wanted delivery without compromise on ...