| dc.contributor.author | Soni, Mayank Jyotsna. | |
| dc.date.accessioned | 2022-01-18T06:37:46Z | |
| dc.date.available | 2022-01-18T06:37:46Z | |
| dc.date.issued | 2021 | |
| dc.identifier.citation | Soni, M. J. (2021). How do they pick-up smoking? will they talk about brands? In D. Chanda, A. Sengupta, & D. Mohanti (Eds.), Business Research and Innovation (pp. 418- 431). Excel India Publishers. | en_US |
| dc.identifier.uri | http://idr.iimranchi.ac.in:8080/xmlui/handle/123456789/965 | |
| dc.language.iso | en_US | en_US |
| dc.publisher | Excel India Publishers | en_US |
| dc.subject | Smoking | en_US |
| dc.subject | Brands | en_US |
| dc.subject | IIM Ranchi | en_US |
| dc.title | How do they pick-up smoking? will they talk about brands? | en_US |
| dc.type | Book chapter | en_US |
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